Write better every week — with coaching built into the flow
Glow & Grow feedback, self-reflection prompts, and Progress Cards that track growth over time. Essay Coach builds better writers, not just better answers.
The problem
Students don’t get better from a grade and a red pen
Most feedback is late, vague, or inconsistent. Teachers are overloaded and students don’t know what to fix next.
- Feedback arrives after the moment to improve has passed
- Students aren’t taught how to revise, only what is wrong
- Teachers spend hours on comments that don’t scale
How it works
A simple loop students can repeat every week
Coaching-first writing that builds habits, not quick fixes.
Reflect before submitting
Students answer a short prompt to surface intent and awareness.
Glow & Grow feedback
Praise what works, then give 2–3 targeted improvements.
Progress Cards
Track strengths and recurring issues across submissions.
Stakeholders
Built for every stakeholder in the writing journey
Pain points
- Unsure what “good writing” looks like
- Feedback feels random or discouraging
Benefits
- Glow & Grow feedback that feels fair and actionable
- Progress Cards that show growth over time
- Socratic prompts that teach thinking, not shortcuts
Coaching-first guidance replaces guesswork with clear next steps.
See student experienceInnovation
Built like a coach, not a file drop
Essay Coach keeps the human in the loop and makes revision a habit. AI is used as scaffolding — not substitution.
Glow & Grow feedback
Strengths-first feedback with concrete next steps.
Teacher/Student modes
Rubrics for educators, plain language for students.
Progress Cards
Track recurring issues and growth across drafts.
Visibility
Teacher visibility without extra marking
See class-level trends and individual growth at a glance — without leaving your workflow.
Teacher dashboard
Queues, rubrics, and quick insights per class.
Process analytics
Spot patterns in structure, evidence, and clarity.
Revision history
Show real improvement across drafts and terms.
Pricing
Simple, transparent pricing
Per active user. Choose monthly or save with multi-month plans.
Monthly billing
- Glow/Grow feedback panels
- Student mode guidance
- Progress tracking
Monthly billing
- All Primary features
- Argument & counter-argument prompts
- Teacher rubric alignment
Managed classes
- Create classes and assign teachers
- Queues by class group
- Per-student billing (Primary & Secondary)
- Bulk import via CSV
Cancellation policy: cancel anytime; cancellation is effective on the next renewal date (end of current paid period).
FAQ
Questions, answered
What is Glow & Grow feedback?
A strengths-first feedback method: we highlight what works (Glow), then coach on improvements (Grow).
How is Essay Coach different from grammar tools?
Essay Coach focuses on reasoning, structure, and long-term skills with Socratic prompts and Progress Cards.
Is AI writing the essay for students?
No. AI is used as scaffolding — not substitution. Students still write; the system coaches their process.
Does it support teachers and schools?
Yes. Teacher Mode includes rubric alignment, queues by class, analytics, and exports for school workflows.
Can I cancel at any time?
Yes. You can cancel anytime. Cancellation is effective on the next renewal date.
Ready to pilot Essay Coach?
Start with a guided demo and see how coaching-first writing works in your classrooms.
Prefer a call? Send your preferred times and we’ll set it up.